Shopify supports Search engine optimized (SEO) to help potential customers find your store using search engines. Your sitemap.xml is automatically generated. Boost sales by creating discount codes and Buy One, Get One promotions. Your customers will able to purchase a gift card for someone from your store. You will get $100 towards Google advertising if you spend $25 with Google.Your customers can leave SEO-friendly product reviews on your website. Use MailChimp email marketing app to notify your customers of upcoming sales. Your Facebook fans can make a purchase without leaving Facebook. (11)